The Proven Accountability System to Build The Life of Your Dreams Through Your Business

(Even if you feel like you don’t have enough time in the day to do anything else)!

Imagine if you were able to wake up and live your Dream Day every day.

You are able to wake up leisurely and enjoy your perfect morning routine of prayer, meditation, exercise, and visualization. You are able to do this before the rest of the world wakes up and you don't feel stressed about all the things you need to do today.

You have enough time to spend with the most important people in your life AND create revenue in your business.

You are clear about your high-priority tasks for today because the view from your Zone of Genius is exceptionally clear. You know exactly what you should be doing today- and everyday- to serve the world and serve your calling at the highest level.

Your only job today is to show up in your Zone of Genius, be great, and make the world better!

How do you feel?

You feel FREE.


Hi Family! I am Professor LaTanya White, an entrepreneur, Certified Business Analyst, and doctoral candidate studying the racial wealth gap and entrepreneurial dynasties.

I have spent the past 13 years researching, teaching, and testing the most efficient and profitable business strategies.

As a Dynastic Wealth™ Building Strategist, I help Black entrepreneurs understand how to cultivate five forms of capital so your grandchildren's grandchildren won't have to worry about money.

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It’s hard to believe that your business can create your dream life unless you do ALL. THE. THINGS. But it’s simply not true.

I know because I'm living it- right now as you read this.

In December of 2020, I accepted a challenge from one of my mentors to "just show up." There were so many Black entrepreneurs who needed my expertise but I was so busy feeling sorry for myself from what I thought were failures in my business and in my life that I preferred to just be in the shadows.

But as I got deeper and deeper into my research on the racial wealth gap and entrepreneurial dynasties, I felt more and more tension about the profits that Black businesses were leaving on the table so I accepted the challenge.

I sent text messages to every Black entrepreneur in my phone asking them if they would allow me to serve them by hosting a free strategy session to unblock any challenges they were facing in their businesses.

I called it The Challenge Challenge and I hosted these sessions on Instagram Live every night from mid-December through the end of January.

I ended up with over 40 recorded sessions where I spent hours upon hours giving the best, leading-edge insight for Black business owners to grow their businesses.

I can count on one hand how many of them implemented anything I suggested. ??‍♀️

As I look back on all the things I suggested, I can see that I was asking them to drink from a firehose. I had poured my 20 years of experience into 1 to 2 hours and thought that it would as easy for them to implement as it had been for me to explain but that wasn't the case.

It wasn't until I was working with one of my coaches that I began to see the value of creating a roadmap that laid out the bite-sized pieces. I found myself making SO much progress because I didn't have to think about what I needed to do.

When I was running The Challenge Challenged back in December and January, I could just show up, be in my Zone of Genius and serve these entrepreneurs at such a life level that I could literally see their lives changing as their light bulbs were coming on.

But I know that you have soooo many ideas in that beautiful brain of yours and soooo much information at your fingertips that you probably don’t know where to start.

Analysis paralysis is A REAL THING!

That’s why I’m launching the Build Your Dynasty™ 28 Day Email Challenge.

This Will Be Your Proven Accountability System to Build The Life of Your Dreams Through Your Business

(Even if you feel like you don’t have enough time in the day to do anything else)!

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If you are a First-Generation Black Wealth Creator™, then your family won't reach dynastic status until your grandchildren control the business and/or the wealth that you are building.

That might be anywhere from 15 to 50 years from now but YOU don’t have a minute to waste if you want to build your dynasty and love your life while you’re doing it.

The Build Your Dynasty™ Email Challenge is a 28-day challenge that will tell you EXACTLY what to work on each day to Build Your Dynasty™.

From developing your mission statement to being ready to take it on the chin when you talk to your family about wealth building- and everything in between- this challenge will give you the mentorship, guidance, and safe space you need to learn about wealth creation AND wealth transfer.

You’ll be invited to a members-only space in the Dynastic Wealth™ community and can receive an accountability text every morning if you like (at no additional cost to you).


It’s time for us to take action- there are generations depending on us to do that!

By now, you might be wondering how much is this going to cost. You might be saying to yourself, “Okay, she’s a professor of entrepreneurship at a historically Black college getting a PhD in Black entrepreneurship and she’s going to help me build something that can help my grandchildren’s grandchildren?? No way I can afford this!”

That couldn’t be further from the truth, actually.

Because I have the intense desire to build a dynasty for Sparrow, and because I have spent the last 11 years teaching entrepreneurship in the context of the Black experience and because I consider it my life’s calling to help change the economic narrative for Black families, I HAVE to make this affordable for as many people as possible.

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My deepest desire to build a life that allows me to travel the world with Sparrow to develop her into a compassionate global citizen. Me building this dynasty can truly help the world become a better place.

That’s why the cost of the Build Your Dynasty™ Email Challenge is only $99.

Not, $99/month, not a $99 payment plan.

Just $99. One time and you will get lifetime access to the training for as long as you keep your email address active.

Sounds good? You ready?


Your next question is probably when do we start?

Remember when I said we don’t have a minute to lose if we are going to Build Your Dynasty?

That means as soon as you make the investment to Build Your Dynasty™ , we will get to work. You will get some “pre-work” from me (hey, I am still a professor, remember?) to get your head and your heart in the right place.

Within 24 hours, our 28 days starts ticking.

Before we get too far ahead of ourselves.....

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After 11 years in higher education, I have developed the KEENEST sense of people who are not teachable...and if you aren’t teachable, then this isn’t for you.

If your heartspace won’t allow you to trust that my 13 years as an entrepreneur, 11 years as an entrepreneurship educator, 5 years as a Certified Business Analyst, and 4 years of research on Black entrepreneurship and entrepreneurial dynasties can serve you, then I wish you nothing but the best...but we can’t work together.

Now, if you ARE teachable and if you ARE ready to trust me to help you Build Your Dynasty, then, in the words of one of my favorite sharks, Mark Cuban:

Let’s goooooooo!!!!

Sign up below and let’s build!

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Rewriting Black History™ Workbook

Get the 7 Steps to Dynastic Wealth™ workbook and keep everything you do on this 28 Day challenge to Rewriting Black History all in one place! Get it at a discount today!
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